The lead was opened. What happened next?
When leads move between head office, brands, partners and dealerships, an open rate is only the beginning. IMTG connects allocation, recorded next actions and escalation across the systems your network already runs.
One network. Several systems. A shared responsibility.
A web enquiry reaches a dealership on Monday. It is assigned and opened, but no contact attempt or next action is recorded. By Thursday, head office can see the lead was received, but cannot see what happened next. Lead Control makes that missing record an exception with an owner and an agreed escalation path.
An owner. A next action. An escalation.
Allocate by agreed rules
Make routing decisions visible: which dealership or team owns the lead, why it went there, and what happens when it needs reassignment.
Track beyond the open
Bring recorded contact attempts, next actions and deadlines into view across connected CRMs and vendor systems.
Escalate the silence
Agree when missing activity needs attention, who receives the exception and where it goes if no response is recorded.
A shared view, with local accountability.
Head office needs visibility across the network. Dealership teams need clear responsibilities and useful next actions. We start by mapping the lead journey, available activity data and escalation responsibilities together. IMTG Engine handles allocation; Lead Hub brings recorded follow-through and exceptions into view.
Visibility depends on what connected systems record. Lead Control surfaces missing follow-through and routes the response; it cannot guarantee that a dealer contacts a prospect or closes a sale.
Start with one lead journey.
Use the Revenue Velocity Score for an initial commercial signal. In the diagnostic, we map your network’s lead sources, routing rules, ownership and escalation thresholds, then identify the first practical change.
Clear ownership. Consistent follow-through.
Revenue Velocity is the outcome. Lead Control is where we start with your network.